Ep. 2052 Why you should clone your marketing manager | wine2wine Business Forum 2023
wine2wine Business Forum 2023
Episode Summary
Content Analysis Key Themes and Main Ideas 1. Italian Wine Ambassador Program: Promotion of the Vinitaly International Academy for becoming a certified Italian wine ambassador. 2. Upcoming Industry Events: Announcement of Vinitaly International Academy courses in Chicago and Almaty, and the Italian Wine Podcast's coverage of a significant wine business forum. 3. Wine Marketing Strategies: A fragmented discussion touching upon brand awareness, social media, press relations, leadership, and influencer marketing within the wine sector. 4. Podcast Engagement and Support: Calls to action for listeners to subscribe, rate, and financially support the Italian Wine Podcast. Summary The text primarily functions as a promotional piece, interwoven with a brief, fragmented snippet of a conversation. It prominently advertises the opportunity to become an ""Italian wine Ambassador"" through the Vinitaly International Academy, detailing upcoming course dates in Chicago (October 19-21) and Almaty, Kazakhstan (November 16-18). The Italian Wine Podcast is highlighted as the official media partner for the 2023 1-2-1 Business Forum, promising interviews with Italian wine producers and discussions on current industry challenges. The conversational interlude, spoken in a mix of English and Italian, appears to be a discussion among marketing managers about strategies for brand promotion, utilizing resources like social media, press releases, fostering leadership, and leveraging micro-influencers and opinion leaders for brand awareness, possibly referencing specific wine brands like Prosecco. The text concludes with a standard podcast outro, directing listeners to various platforms and encouraging subscriptions, ratings, and donations to support the show. Takeaways - Vinitaly International Academy offers a program to certify Italian wine ambassadors, expanding a global network. - Key Vinitaly courses are scheduled for Chicago and Almaty in late 2023. - The Italian Wine Podcast is a central hub for industry insights, interviews, and event coverage related to Italian wine. - Effective wine marketing involves strategic use of social media, press, strong brand leadership, and engagement with influencers. - Listener support through subscriptions, ratings, and donations is crucial for the Italian Wine Podcast's production. Notable Quotes - ""Who wants to be the next Italian wine Ambassador?"
About This Episode
Speaker 3 is presenting a series of interviews and highlights from the 23rd to 1,000 business form featuring Italian wine producers and leaders. They encourage listeners to subscribe and rate the show, and to donate through Italian wine podcast dot com. Speaker 2 is listening and listening to the podcasts.
Transcript
Who wants to be the next Italian wine Ambassador? Join an exclusive network of four hundred Italian wine ambassadors across forty eight countries. Vineetly International Academy is coming to Chicago on October nineteenth is twenty first. And Walmatikazakhstan from November sixteenth to eighteenth. Don't miss out. Register now at Vineetri dot com. Official media partner, the Italian One podcast is delighted to present a series of interviews and highlights from the twenty twenty three one to one business form, featuring Italian wine producers and bringing together some of the most influential voices in the sector to discuss the hottest top fix facing the industry today. Don't forget to tune in every Thursday at three pm or visit the Italian wine podcast dot com for more information. So, Alora. Okay. Tissue budget, with the, marketing manager, with the, marketing manager. Questions. The conned investor, marketing manager, Parla Cona, and then Vumila Venturao. Okay. From you. Pretty much on the the resource. Social media, comunikati stamp. To Prasdiner, Rushita. Because of all the other. Market manager. I mean, this course is and the important, the terminology for Calizarli. Strategic. The definitely, mentally, the a, a total leadership. Anke, Duto, a personal brand, a brand awareness. So mantenamento. And when we think we are converting to Portato Cosamatore and at the end of the important this level, Okay. I'll turn on this authority of audio. The The micro influencer, in premise in Malinia. In Galleriaica Ocranco Milano. In Qui, the moment in which is identification of involved, journalist, the opinion leader, master wine, which are considered interesting, which I'm a tell you. A I don't know. To the felicia, the the Lasro Proseco. One cora, New York, applicarrological in. A sample of this brand, online digital. Or my Not any end. Takeaways finale, Fachamotropo, Fachamomale, every particular brand. The the marketing, Listen to the Italian wine podcast wherever you get your podcasts. We're on SoundCloud, Apple Podcasts, notify, email ifm, and more. Don't forget to subscribe and rate the show. If you enjoy listening, please consider donating through Italian wine podcast dot com. Any amount helps cover equipment, production, and publication costs. Until next time, teaching.
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